B2B Content Creation & Marketing Agency

Start influencing buyers long before they even begin talking to your sales team.

Fuel Your Growth Marketing Engine with Engaging B2B Content

With thoughtful B2B content marketing and SEO, you will get in front of your Ideal Customer Profile, establish credibility and trust, educate your audience and showcase your product value, transforming your prospects from visitors into buyers.
We create content tailored to each stage of the buyer’s journey, establishing you as a trusted influencer in their decision-making process, guiding them from the information gathering stage to the purchase.
Our team of expert content writers craft content strategies that tie directly to business goals and impact your bottom line. We do it all; from making your brand stand out to communicating clearly to your target audience that you’re the only solution to their problem.

BUYER PERSONAS

Resonate with Your Ideal Customers

It always comes back to the Buyer Personas. For your content to resonate with your audience, they need to see themselves as the main character in your content.

Understanding your buyers' personas and making them the hero in your stories leads your audience to feel confident in your brand.

Our Content Marketing Services team analyzes your audience's behavior, values and demographics to deliver the most relevant and timely content adapted to each member’s exact needs.

Our Proven Method:

Content marketing strategy that places the emphasis on your audience
Focus on problems your audience is facing and what solutions are best for their needs
Highlight your business’s understanding of their wants and needs

SEO CONTENT STRATEGY

Give Prospects Answers (Before They Even Ask the Question!)

Getting found online is good, but what’s even better is being found by users who match your buyer personas.

This requires optimizing and creating content that will resonate with your customers’ pain points and appear in the search results for their online queries.

Devising and implementing an SEO Content Strategy sets you up for success by getting you in front of relevant traffic, improving the quality of leads you generate every month and leading to higher close rates.

Our Proven Method:

Focus on low-hanging fruit that will deliver quick SEO wins in the short-term
Extensive keyword research that uncovers what your audience is searching for and informs content optimization and creation for the long-term
Competitor analysis to assess the landscape of the marketplace, determining what’s working and where you can stand out

BUYER FUNNEL

Turn Prospects into Warm, Sales-Ready Leads

Sparking interest in your prospects is simply not enough to turn them into warm, sales-ready leads.

Nurturing your leads with digital content carefully mapped to your buyer funnel moves them from one stage to the next and is the only way to turn your marketing efforts into cold, hard cash.

We assess each funnel stage alongside the buyer personas to develop content that is guaranteed to strike a chord with your audience and move them to a purchase decision.

Our Proven Method:

Analysis of frequently asked questions and typical behavior at every stage of the funnel
Creation of content that dives into topics related to every stage, from awareness to decision

CONTENT DISTRIBUTION

Find Where Your Audience Is, And Meet Them There

Your content efforts can only positively impact your revenue if you distribute it to the right people at the right time.

As a Content Marketing and Strategy Agency, we understand where to meet your audience members based on our extensive buyer persona and funnel research.

Our Proven Method:

Leveraging demand generation channels most impactful for your business, including social media or email marketing
Implementing the SEO content strategy to ensure we are reaching people where they are searching for a solution
Conversion rate optimization that makes content easily accessible on your website

Seal More Deals with a B2B Content Creation Agency

Bottom line: customers want to know you care, that you understand their pain points and that you're there to support them with solutions tailored to their needs. Making the consumer the hero in your story establishes trust with your brand and confidence in your company.

Don’t settle for boring content. Place your trust in our content marketing team to provide you with the marketing and sales content that will connect with your audience on an emotional level, driving them to a final decision to commit to your product.

See what it comes down to? Effective content generates revenue.

"The team at PE really took the time to understand our needs, provide guidance on the best solutions, and implement them in a way that made sense for our business."

Meredith Bagdazian
VP of Marketing, PX

B2B Content Marketing Agency

74%

Content Marketing at a Glance

Content Creation

Digital Content Creation

Content Strategy

B2B Content Marketing

E-Commerce Content Marketing

On-Page SEO

Start influencing buyers long before they even begin talking to your sales team.

Fuel Your Growth Marketing Engine with Engaging B2B Content

Resonate with Your Ideal Customers

Give Prospects Answers (Before They Even Ask the Question!)

Turn Prospects into Warm, Sales-Ready Leads

Find Where Your Audience Is, And Meet Them There

Seal More Deals with a B2B Content Creation Agency

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